KENDRICK SAMPSON’S BIRTHDAY FUNDRAISER EXPANDS—TWO CITIES, ONE UNSTOPPABLE MOVEMENT
March 9th – Houston | March 15th – Los Angeles
Who All Gon’ Be There? A Celebration of Culture, Community & Change
(HOUSTON, TX / LOS ANGELES, CA) — Acclaimed actor, activist, and cultural architect Kendrick Sampson is set to make history once again as he expands his annual birthday fundraiser, Who All Gon’ Be There (WAGBT), into a two-city event, merging music, activism, and community power like never before.
On March 9th in Houston and March 15th in Los Angeles, the electrifying celebration will raise critical funds for BLD PWR, the social impact organization Sampson founded to mobilize artists, organizers, and communities toward equity, justice, and collective care.
More than a party, WAGBT is a cultural movement—a space where joy meets purpose, community meets action, and music fuels momentum for change.
Imagine: Soul Train energy, Cotton Club elegance, Everyday People vibes, Showtime at the Apollo surprises—all wrapped into one legendary night.
Expect an unmatched lineup of chart-topping R&B artists, surprise celebrity guests, DJs, and cultural leaders, all rallying together in support of Black-owned businesses, grassroots activists, and creative communities.
Media Note: Special guest announcements will be embargoed and shared with press closer to the event dates.
BLD PWR x The Session R&B Jams: A Year-Long Collaboration Begins
Who All Gon’ Be There isn’t just a two-night experience—it marks the beginning of a movement.
This year’s event officially launches a nationwide partnership between BLD PWR and The Session R&B Jams, expanding the cultural and musical experience to multiple cities across the country throughout 2025 and beyond.
For this special R&B Jam edition, Isaiah Parks and The Session R&B Jam will curate a powerful, immersive live music experience, featuring top-tier R&B talent, powerhouse vocalists, and soul-stirring performances of the songs that made babies, healed heartbreaks, and defined generations—all while fueling BLD PWR’s grassroots initiatives.
"WAGBT is about breaking barriers and building community," says Kendrick Sampson. "It’s a liberated space where joy, culture, and connection collide—where we celebrate, dance, laugh, and organize while raising critical funds for our mission."
Bringing Harlem Renaissance Energy to 2025
This year’s WAGBT fundraiser blends The Cotton Club and The Cookout, honoring the Harlem Renaissance’s legacy of art, music, and activism while supporting modern-day changemakers and culture shifters.
Through music, storytelling, and movement-building, WAGBT will raise essential funds to uplift communities and empower creatives across the country.
Why You Should Attend
This isn’t just a celebration—it’s a moment in history.
Every dollar raised directly supports:
Community empowerment initiatives
Storytelling for justice
Grassroots activism and movement-building
Sponsors and attendees aren’t just showing up—they’re investing in lasting cultural impact.
How You Can Get Involved
Attend: Secure your spot and be part of this powerful experience.
Sponsor: Align your brand with a movement that drives real change while gaining exclusive brand integration and VIP access.
Spread the Word: Engage with us on social media, tag a friend, and invite your network to join the movement.
ABOUT BLD PWR
BLD PWR is a social impact organization founded by Kendrick Sampson, dedicated to leveraging culture, storytelling, and grassroots activism to create equity, collective care, and justice. Through strategic partnerships, political education, and advocacy, BLD PWR mobilizes communities and industry leaders to drive transformative change in entertainment, policy, and social justice movements.
Website: www.bldpwr.com
ABOUT THE SESSION R&B JAMS
The Session R&B Jam is where R&B hits from every era have a place. This event will feature top-tier R&B artists performing the songs that made babies, kept cars from getting keyed, and got us through every season of life. If you love R&B, this is the vibe for you. More than just a party, The Session R&B Jam was created to be a safe and welcoming space where music lovers can come together, vibe out, and celebrate the timeless essence of R&B.
ABOUT KENDRICK SAMPSON
Kendrick Sampson is an actor, activist, and changemaker best known for his roles in HBO’s Insecure, The Vampire Diaries, and ABC’s How to Get Away with Murder. Beyond Hollywood, he is the founder of BLD PWR, using his platform to advocate for racial and social justice, voter engagement, and community organizing. His activism has made waves in entertainment, politics, and grassroots movements, solidifying him as a leading voice for cultural change.
ABOUT ISAIAH PARKS
Isaiah Parks is a music curator, producer, and founder of The Session R&B Jam, a nationally recognized platform celebrating live R&B music and community. A Houston native, Parks began his career in tour production, artist management, and event coordination, working with major labels like RCA and serving as an audio engineer at Music World Studios under Mathew Knowles. Through The Session R&B Jam, Parks creates a safe, uplifting space where music lovers can connect, heal, and celebrate the power of R&B, reaching over 2 million people monthly across digital platforms.
For Media Inquiries & Access:
📩 Contact: Dorcey Kuti | dorcey@gazellemediagroup.agency
Stay Connected
📲 Follow BLD PWR and Kendrick Sampson for updates:
Instagram: @BLDPWR | @Kendrick38
📢 Hashtags: #WhoAllGonBeThere #WAGBT #BLDPWR
Tickets drop this week—secure your spot before they’re gone!
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